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McVitie's VIBs
Launching the most luxury biscuit ever created - The McVitie's VIB.
But for a Very Important Biscuit it turns out the public found them very hard to describe...
VOD/Social/OOH/Radio
Accolades
Highest performing awareness scores in the history of FB and Insta adverting
Team
Agency - TBWA/LDN
Creative Partner - Paddy Paddison
Director - Alicia McDonald
Production - Missing Link Films
VIBs_Very Hard To Describe (Proper Bangi
00:00 / 00:30
VIBs_Dave Tries (I haven't got any left)
00:00 / 00:30
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